This toolkit contains a range of marketing materials suitable for social media, newsletters, website, traditional media and other communications to promote applications for the 63rd Australian Export Awards.
Key facts
Read the factsheet about the Australian Export Awards – an introductory brief outlining key information about the awards program.
Assets and videos
These assets and videos can be used for promotional purposes in emails, newsletters, websites and social media.
Assets (.jpg images 1080x1350)
Hover to download the images below.
Videos
- Why Apply? Why entering the 2025 Australian Export Awards is worth it!
- First Nations Exporter Award - Australian Export Awards
'Closing soon' copy
This copy can be utilised in emails, newsletters and online platforms including social media and websites.
Feel free to finesse the posts to suit your needs and inject your own brand voice. And don’t forget to tag Austrade and include #ExportAwards.
Example copy - 230 words
Subject: 63rd Australian Export Awards – Applications Close 13 June 2025
Suggested copy:
It’s not too late to apply for the 2025 Australian Export Awards!
The Australian Export Awards celebrates the achievements of Australia’s most outstanding, innovative and inspiring exporters, and the far-reaching impact‑ they have on the nation’s economy.
Now in its 63rd year, it is one of Australia’s most prestigious and longest running business awards programs.
How does the program work?
Step 1: Businesses apply in their home state or territory export awards program via the online application portal, in one or more of the 14 national categories.
Step 2: Applicants are assessed against the judging criteria in their home state or territory export awards program.
Step 3: State and Territory winners of the national categories are announced. Eligible winners become Australian Export Awards national finalists.
Step 4: After further judging, national winners are announced at an awards ceremony in Canberra, and one is crowned Australian Exporter of the Year.
This is more than just an award. It’s an opportunity for Australian exporters to reflect on their business achievements, build their brand and raise their profile in Australia and on a global stage.
The Australian Export Awards is proudly presented by the Australian Trade and Investment Commission in partnership with State and Territory awards programs and with the valued support of Australia's leading corporations, industry groups, and Government departments.
Visit: https://bit.ly/4lqmx6V to apply
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Example copy - 100 words
Subject: 63rd Australian Export Awards – Applications Close 13 June 2025
Suggested copy:
It’s not too late to apply for the 63rd Australian Export Awards!
Show the world what your business is made of.
Whether you’re breaking into new markets, pushing new boundaries, innovating your industry, inspiring others to go global or taking the best of Australia to the world, there’s an award category for you!
Australian exporters are invited to apply across 14 national categories. This is more than just an award. It’s an opportunity to reflect on your business achievements, build your brand and raise your profile in Australia and on a global stage.
Enter through your state or territory export awards program for your chance to be crowned a winner, or even the next Australian Exporter of the Year.
Visit: https://bit.ly/4lqmx6V to apply
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Example social post 1:
Start your Australian #ExportAwards application today. Apply by 13 June for your chance to be recognised by one of Australia’s most prestigious and longest running export award programs.
Apply now: https://bit.ly/4lqmx6V
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Example social post 2:
Are you thinking about applying for the Australian #ExportAwards? It's not too late to submit! Applications close 13 June.🏆
Apply now: https://bit.ly/4lqmx6V
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Example social post 3:
Unlock new business opportunities. Celebrate your success. Inspire others to go global. Enter the Australian #ExportAwards. 🏆
Hurry, applications close June 13!⏰
Apply today: https://bit.ly/4lqmx6V
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Example social post 4:
Don’t wait! Celebrate the success of your First Nations business at the Australian Export Awards.
The new #ExportAwards category celebrates outstanding international success by a First Nations business, raising the profile of Indigenous exporters and showcasing them to a global audience.
Find new business opportunities and encourage other Indigenous businesses to unleash their potential.
Hurry, applications close June 13!⏰
Apply today🏆: https://bit.ly/4lqmx6V
#ExportAwards2025 #AustralianExportAwards #AustralianExporters #AusBiz
Engagement
To help us measure engagement, use the following links when sharing content:
- Generic (non-channel specific) - https://bit.ly/4lqmx6V
Use the hash tag #ExportAwards and tag Austrade on social media:
- Austrade LinkedIn page: @Australian Trade and Investment Commission (Austrade)
- Austrade X handle: @Austrade
- Austrade Instagram handle: @Austradeofficial
State and territory export awards program social media handles can be found here State and Territory program contacts
More information
All questions should be directed to export.awards@austrade.gov.au